A Little Late with Lilly Singh

Our team was tasked with creating a fun, vibrant digital presence for A Little Late. I created the chosen art direction and led design for this project. The direction touches on Lilly's start as a YouTuber and her distruption in late-night television as one of the only women of color in the space.

Team

Creative Direction—Sean Gresens
Art Direction/Design—Gira Patel
Design—Maria Torres, Blake Juras

Key Art created by external team.

Key Art design
Typography
Color palette
Tweet Frame
Billboard mockup
Twitter banner shown on a phone
Iconography